Used Cars - Competition For Pre-Owned
Some of the most competitive terms in the local car market relate to used vehicles. The phrase “used car”, plus your metro area, is competitive because you’re going up against other franchise dealers, along with all the used car only dealerships. (more…)
Vehicle Inventory Indexing, Is It Important?
When investigating different automotive website providers, or site solutions, you may notice that some sites have their inventory indexed in Google, Yahoo and MSN, while others do not (see the tip below on how to tell if an inventory page is indexed in a search engine). The question becomes, is it important to have your vehicle inventory indexed in Google and other engines? The short answer is ‘Yes’. Of course, since you may be about to make a decision on what website provider to use, you want an explanation on why, not just the short answer.
Flash Websites & SEO
You hear a lot about whether or not a company should go with a Flash website, and what that may do for its rankings. Here’s what I believe, and why. It’s certainly true that Flash websites are not as search-engine-friendly and HTML sites. Google discusses how it “sees” Flash websites here. Some of the things stated by Google in this article are: